Google Photos vs Wedding Photo Swap
An honest, side-by-side look at Google Photos and Wedding Photo Swap for collecting photos and videos at your event. Every figure below comes from each app's own pricing and our verified feature checks, so you can compare cost, features and real reviews without the marketing spin.
Skip the comparison. Our Event Album beats both.
Give guests one simple QR code, unlimited uploads, and a polished live album without subscriptions or app downloads.
- ✓Unique QR code for your event
- ✓Printable sign templates (PDF)
- ✓Unlimited photo & video uploads
- ✓Custom welcome page
Pricing at a glance
Published plans are shown separately from add-ons. Verified competitor prices use your selected currency, otherwise their listed currency.

Plans
Free Tier
Free Google Account storage is shared across Google Photos, Google Drive, and Gmail.
- 15 GB free Google Account storage shared across Photos, Drive, and Gmail
- Shared albums/conversations for photos and videos
- Not a no-app QR upload gallery
- Storage can be exhausted quickly by full wedding media
Add-ons
Optional extras, separated from real plans so the base price stays clear.
Google One Plans
Paid Google One storage plans add storage for Photos, Drive, and Gmail; exact prices and available tiers vary by region and account context, so no single converted price is claimed here.
- Paid Google One storage adds capacity for Photos, Drive, and Gmail
- Prices and tiers vary by region and account context
- Use account-local Google One pricing for exact TCO

Plans
Free
- Set up album up to 30 days before wedding from sign-up date
- Unlimited guests
- 50MB of photo uploads on .com pricing page (30MB shown on .co.uk pricing page)
- No printable QR code/personalised link until upgrade
- No guest video uploads
- No full-gallery download
Gold
Current pricing page shows localized one-time prices and Gold package features. Gold excludes guest video uploads.
- 6 months access from wedding date
- Unlimited guests
- Printable QR code and personalised link
- Unlimited guest photo uploads
- Full-gallery one-click download
- Photo book workflow
- Guest photo challenges
- No guest video uploads
Platinum
Current pricing page marks Platinum as most popular and lists localized one-time prices. Platinum is the tier that includes guest video uploads.
- 12 months access from wedding date
- Unlimited guests
- Printable QR code and personalised link
- Unlimited guest photo uploads
- Guest video uploads as well as photos
- Full-quality download of everything
- Photo book workflow
- Guest photo challenges
Our Event Album is $39 USD, one-time
No subscription, no per-guest fee, and no add-on sorting needed for the core album experience.
Feature comparison
Rows come from the verified feature catalog, not the stored page copy.
| Feature | ![]() | ![]() |
|---|---|---|
| Capture | ||
| QR code upload Guests scan a QR code to upload photos and videos to the event gallery — no app, no account. | ||
| No app required Guests contribute via a web browser; there is nothing to download or install. | ~Shared albums can be accessed in Google Photos/browser contexts, but guests commonly need Google account/app access; it is not a no-account wedding gallery. | |
| NFC support Guests tap an NFC tag or card with their phone to open the upload page. | Not verified | |
| Offline capture Guests can capture photos while offline; uploads sync once they are back online. | Not verified | |
| No Sign-Up Required Guests contribute without creating an account or signing in. | Not verified | |
| Photographer upload | Not verified | |
| Photo booth mode | Not verified | |
| Customization | ||
| Custom branding Personalise the gallery with your names, colours, logo or theme. | Not verified | ~FAQ says users can customize event album name, date and colours; no source found for full custom branding/white-labelling. |
| Custom domain / URL Use a custom URL or domain for the event gallery. | Not verified | |
| Watermarks Add a watermark or overlay to photos in the gallery. | Not verified | |
| Guest experience | ||
| Live slideshow A real-time slideshow of guest photos you can cast to a screen at the reception. | ~FAQ JSON-LD describes a live slideshow/photo wall, but the visible pricing cards do not list slideshow as a package feature. | |
| Video guestbook Guests record short video messages — a video guestbook for the couple. | Not verified | |
| Photo challenges / games Photo prompts or scavenger-hunt style games to get guests snapping. | Not verified | on Gold ($33.99) |
| Digital invites / RSVP Send digital invitations and collect RSVPs. | Not verified | |
| Guest messaging / well-wishes Guests leave written well-wishes or messages alongside their photos. | Not verified | |
| Comments & likes Guests can like and comment on photos in the gallery. | ||
| Audio guestbook Guests leave voice messages (often via a dial-in phone) — an audio guestbook. | Not verified | |
| Management | ||
| Download all Download all photos and videos from the event at once (e.g. a single ZIP). | ~Google Photos supports saving/downloading shared media, but it is not a wedding-specific one-click event export workflow. | on Gold ($33.99) |
| Moderation / approval Hosts can review, approve or hide uploads before they appear publicly. | ||
| Photo prints / products Order physical prints or photo products directly from the gallery. | Not verified | ~Pricing cards mention turning favourite moments into a photo book faster; this is a photo-book workflow, not necessarily direct print fulfilment. |
| Event albums / photo books Create a designed event album or printed photo book. | Not verified | |
| Media | ||
| Video support Guests can upload videos, not just photos. | ~Product supports videos, but pricing scopes guest video uploads to Platinum; Free and Gold do not include guest video uploads. | |
| Face recognition AI groups photos by face so guests can find shots of themselves. | Not verified | |
| Filters / in-app editing In-app filters or basic photo editing before uploading. | Not verified | |
| AI culling / curation AI automatically selects or curates the best shots. | Not verified | |
| MagicFind™ AI Photo-Finding AI finds every photo a specific person appears in and delivers it to them. | Not verified | |
| Metrics | ||
| Uploads limit Maximum photos/videos guests can upload to the gallery. Blank = unlimited. | Not verified | Not verified |
| Storage / active duration How long the gallery stays live and uploads are kept. Blank = unlimited / forever. | Not verified | Not verified |
| Other | ||
| Multi-language The guest-facing interface is available in multiple languages. | Not verified | |
| Privacy | ||
| Private gallery The gallery is private — only invited guests can view or upload. | ~Shared albums can be shared with selected people or links, but this is not a password-protected wedding gallery model. | |
✓ supportedx not supported~ partial? unconfirmed
The matrix is easier when the essentials are included
- ✓Unique QR code for your event
- ✓Printable sign templates (PDF)
- ✓Unlimited photo & video uploads
- ✓Custom welcome page
Pros and cons

- ✓Free 15 GB Google Account storage is useful for small collections
- ✓Shared albums are familiar to many guests with Google accounts
- ✓Supports photos and videos across app and browser contexts
- ✓Paid Google One storage can expand capacity when needed
- ✓Good general archive if the couple already uses Google Photos
- xNot a wedding QR upload gallery and not built for event signage
- xGuests may need Google account/app access depending on the sharing flow
- xNo live reception slideshow, moderation queue, branding, or wedding guestbook workflow was verified
- xStorage is shared with Gmail and Drive, so large wedding media can exhaust the free tier
- xPaid Google One pricing varies by region/account, so exact TCO needs checking in-account

- ✓Guests can upload through QR code or private link without an app/account
- ✓Free setup plan plus clear one-time Gold and Platinum upgrades
- ✓Gold includes unlimited photo uploads, 6-month access, QR/private link, download-all, photo book workflow, and photo challenges
- ✓Platinum adds guest video uploads and 12-month access
- ✓FAQ supports likes/comments, moderation, private albums, original quality, and one-click batch download
- xFree plan is mostly setup/testing, with MB-limited uploads and no printable QR/personalised link
- xGuest video uploads are Platinum-only, not included on Gold
- xNo sourced face recognition, NFC, audio guestbook, or video guestbook workflow
- xLive slideshow appears in FAQ schema but not visibly in pricing cards, so it should be framed cautiously
What people say
Real reviews, each linked to its source.

Google Photos
2 reviews

Wedding Photo Swap
4 reviews
Our Event Album beats both
If you are choosing between Google Photos and Wedding Photo Swap, compare them with the simpler option: one QR code, no guest app, unlimited uploads, and one flat price.
- ✓Unique QR code for your event
- ✓Printable sign templates (PDF)
- ✓Unlimited photo & video uploads
- ✓Custom welcome page
- ✓6 months of secure hosting
- ✓Download all photos anytime
Frequently asked questions
Which costs more, Google Photos or Wedding Photo Swap?
Google Photos has a free tier, plus paid plans. Wedding Photo Swap starts at £29.99 one-time, with a limited free tier as well.
How much does Google Photos cost?
Google Photos has a free tier, plus paid plans.
How much does Wedding Photo Swap cost?
Wedding Photo Swap starts at £29.99 one-time, with a limited free tier as well.
Do Google Photos or Wedding Photo Swap make guests download an app?
Google Photos asks guests to install an app, while Wedding Photo Swap runs in a web browser, so guests just scan a QR code. Our Event Album is web-only: guests scan a QR code and upload, no app required.
Is there a better alternative to Google Photos and Wedding Photo Swap?
Our Event Album is the alternative most couples choose over both: QR-code photo and video uploads with no guest app, a live slideshow, unlimited uploads, and a one-time $39 with no subscription.
Our Event Album beats both. Start your album in 5 minutes.
One QR code. No guest apps. One flat price, no subscriptions.
Get Your Album - From $39